OTT and streaming TV service providers can leverage user-generated content (UGC) to boost viewer engagement, foster loyalty, reduce audience churn, and generate more revenue. However, content moderation for community motivation and legal compliance is complicated, and integration with streaming and media platforms can be difficult. This episode helps you discover how to use a platform such as Megaphone TV to simplify the fan content creation process, ensure the content meets social and legal requirements, and use UGC to attract, engage, and monetize fans.

Topics Covered

• What is Fan User Generated Content – UGC?
• Why is Fan UGC Important?
• Generate Revenue with Fan UGC
• Sponsors and Fan UGC Content
• How does a Sponsored FAN UGC Segment work?
• What Broadcast times are Good for Fan UGC?
• Example of a Fan UGC Project or Campaign
• UGC and Brand Safety
• Usage Rights for UGC
• Fan UGC Technology and Skills
• Services and or Equipment Needed for Fan UGC
• Fan UGC Training

Daniel Albritton is the Founder and CEO of Megaphone TV. With a background in biomedical engineering at Columbia University and Interactive Telecommunications at NYU, Dan specializes in TV production and game design. Dan’s passion for helping broadcasters and format buyers use interactive content segments to improve audience engagement and sponsorship results has resulted in Megaphone TV receiving one Emmy award and three nominations. On the weekends, he likes to race cars and motorcycles.

Website: Megaphone TV