Television eCommerce (tCommerce) tools and services allow TV broadcasters and streaming media providers to promote and directly sell products and services via their platforms. tCommerce can range from traditional direct response television (DRTV) to highly targeted, personalized and interactive TV card shopping experiences.

 

 

Television and eCommerce – tCommerce Tool and Service Providers

24i Unit Media BV – TV app development company. Defines, designs, deploys, and maintains TV apps for any screen. For smart TV’s, set-top boxes, gaming consoles, tablets and mobile. Our clients gain a competitive advantage in the media industry and establish interactive, valuable and monetizable one-on-one and personalized relationships with TV content consumers.
Accedo – Accedo provides app development and user experience solutions for video services, including tCommerce capabilities for TV shopping.
ActiveVideo – ActiveVideo delivers cloud-based interactive TV solutions, including tCommerce features for seamless TV shopping experiences.
Amazon Fire TV – Amazon Fire TV integrates with Alexa to allow users to shop, stream, and interact with their TV content seamlessly.
Brightcove – Provides video solutions with clipping and editing tools for capturing and sharing important moments.
BrightLine – BrightLine offers interactive advertising solutions that include shoppable TV ads, making it easy for viewers to purchase directly from their screens.
Canoe Ventures – Canoe Ventures specializes in interactive TV advertising, including tCommerce solutions that allow viewers to make purchases directly from their TV.
Comcast Xfinity – Comcast Xfinity integrates tCommerce capabilities within its cable services, providing users with interactive shopping options.
Ensequence – Ensequence provides interactive TV solutions that include tCommerce functionalities, allowing viewers to engage and shop through their TV.
Gracenote – Gracenote provides metadata and content recognition services that enhance tCommerce experiences by linking TV content with shopping opportunities.
HOOQ – HOOQ is a streaming service that incorporates tCommerce functionalities, allowing users to buy items related to their favorite shows and movies.
Invidi Technologies – Invidi Technologies offers addressable advertising solutions with tCommerce integration, enabling targeted shopping experiences on TV.
Inview Technology – Inview Technology provides digital TV solutions with integrated tCommerce functionalities, allowing viewers to purchase products directly from their TV screens.
Kaltura – Kaltura provides an open-source video platform for video management, ad exchange network broadcasting, and delivery.
MediaKind – MediaKind offers media solutions including tCommerce features, enabling seamless interaction and transactions directly through the TV.
NBCUniversal Checkout – NBCUniversal Checkout enables viewers to purchase products featured on their networks directly through their TV remote.
QVC – QVC, a leader in TV shopping, allows customers to buy products showcased on their channels using their remote controls.
Roku – Roku provides streaming devices and platforms that include interactive shopping channels, allowing users to purchase directly from their TVs.
Samba TV – Samba TV provides advanced TV analytics and interactive advertising solutions, including tCommerce capabilities.
SeaChange – SeaChange provides advanced video delivery platforms that support tCommerce features, enabling viewers to shop while watching TV.
Shopify – Shopify offers a versatile eCommerce platform that integrates with TV apps to enable direct shopping experiences on television screens.
Sky Q – Sky Q offers a comprehensive TV platform with interactive features, including tCommerce capabilities for purchasing directly through the TV interface.
Synamedia – Synamedia provides video delivery and security solutions, with integrated tCommerce functionalities to enhance viewer engagement and shopping.
ThinkAnalytics – ThinkAnalytics offers AI-powered personalized content discovery and recommendations, integrated with tCommerce features for enhanced shopping experiences.
TiVo – TiVo combines traditional TV viewing with advanced features, including tCommerce, allowing users to shop directly from their TV interface.
Tremor Video – Programmatic video advertising solutions across screens and devices.
Verizon FiOS – Verizon FiOS offers an advanced TV service that includes tCommerce features, allowing viewers to shop and interact with TV content seamlessly.
Vewd – Vewd offers a smart TV platform that integrates tCommerce functionalities, enabling users to shop directly from their TV screens.
Vimmi – Vimmi specializes in integrating eCommerce capabilities into TV systems, enabling seamless in-stream shopping experiences for viewers while providing advanced video streaming and content delivery solutions.
You.i TV – You.i TV provides a cross-platform video app development framework that supports tCommerce, enabling interactive shopping experiences on TV.
Zappware – Zappware delivers end-to-end digital TV solutions, including interactive tCommerce features that allow users to purchase products directly from their TV.
tCommerce Key Features

The key tCommerce tool and service features below help to enable a seamless and engaging shopping experience directly from the comfort of the viewer’s living room.

AI Recommendations

AI-driven recommendations based on viewing and purchasing history, with personalized offers and discounts displayed on the home screen. This is significant because it tailors the shopping experience to individual user preferences, increasing the likelihood of purchases and enhancing customer satisfaction.

Analytics and Reporting for Sellers

Real-time sales data and analytics for vendors, with reports on viewer engagement, conversion rates, and product performance. This feature is important because it provides vendors with valuable insights into how their products are performing, allowing them to make data-driven decisions to optimize their offerings and marketing strategies, ultimately improving sales and customer satisfaction.

Customer Reviews and Ratings

Display customer reviews and ratings for each product, with options to filter and sort products based on user feedback. This feature is significant because it helps users make informed purchasing decisions based on the experiences of others, boosting confidence in their choices.

Customer Support Integration

Direct access to customer support via chat, email, or phone through the TV interface, with FAQs and troubleshooting guides available on-screen. This is significant as it provides users with immediate assistance, resolving issues quickly and enhancing overall satisfaction.

Embedded Purchase Button

Embedded purchasing options within live TV shows, commercials, and on-demand content, with “Buy Now” buttons that appear during relevant product placements. This integration is crucial as it allows users to purchase products instantly while watching TV, creating a seamless and convenient shopping experience.

Interactive Video Catalog

Browse a wide range of products and services through an interactive video catalog, with product videos and demonstrations available for each item. This feature is important because it provides an engaging way for users to explore products, enhancing the shopping experience by offering visual and interactive content.

Loyalty Program Integration

Integration of loyalty programs, offering points or rewards for purchases made through the tCommerce platform. This feature encourages repeat purchases and customer loyalty by providing incentives for continuous engagement with the platform.

Multilingual and Multi-Currency Support

Interface and customer support available in multiple languages, with the option to view prices and pay in different currencies. This feature is important because it makes the service accessible to a global audience, accommodating diverse user needs and preferences.

Order Tracking and History

Access to order history and tracking information directly from the TV interface, with notifications for order status updates and delivery estimates. This is important because it keeps users informed about their purchases, enhancing transparency and trust in the service.

Payment Processing Options

Secure and varied payment methods, including credit/debit cards, digital wallets (e.g., Apple Pay, Google Pay), and even TV service provider billing, with one-click purchasing for returning users with stored payment information. This is crucial as it ensures transactions are quick, secure, and versatile, accommodating different user preferences and enhancing the overall shopping experience.

Personalized Recommendations

AI-driven recommendations based on viewing and purchasing history, with personalized offers and discounts displayed on the home screen. This is significant because it tailors the shopping experience to individual user preferences, increasing the likelihood of purchases and enhancing customer satisfaction.

Real-Time Inventory Updates

Live updates on product availability and stock levels, with alerts for back-in-stock items and low inventory warnings. This feature is important because it provides users with current information, preventing frustration from out-of-stock items and encouraging timely purchases.

Seamless Integration with TV Programs

Embedded purchasing options within live TV shows, commercials, and on-demand content, with “Buy Now” buttons that appear during relevant product placements. This integration is crucial as it allows users to purchase products instantly while watching TV, creating a seamless and convenient shopping experience.

Secure Account Management

Manage user profiles, addresses, and payment methods securely, with parental controls and purchase restrictions to prevent unauthorized transactions. This is crucial as it ensures user data is protected and provides peace of mind regarding the security of financial information and family purchases.

Social Sharing Options

Share favorite products and purchases on social media platforms directly from the TV, with integration with popular social networks for seamless sharing. This feature is important because it encourages social engagement and word-of-mouth promotion, expanding the service’s reach and visibility.

TV Shopping Cart

Add and remove items from a virtual shopping cart directly on the TV screen, and view and edit cart contents easily using the TV remote control. This feature is essential because it simplifies the shopping process, making it convenient for users to manage their purchases without leaving the TV interface.

User-Friendly Interface

An intuitive and easy-to-navigate interface designed for TV screens and remote controls, with voice command support for search and navigation (compatible with smart TVs). This feature is important because it ensures users can effortlessly interact with the service, making the shopping process smooth and enjoyable.

Voice Recognition System

Technology enabling voice commands for search and navigation within the tCommerce platform. This feature is important because it enhances user convenience, allowing hands-free control and easy access to desired products and services.

Wishlist and Save for Later

Save products to a wishlist for future consideration, with easy access to saved items from the main menu. This feature is important as it allows users to keep track of items they are interested in, facilitating future purchases and improving user engagement.

tCommerce Glossary

AI Recommendations – Artificial intelligence algorithms providing personalized product suggestions based on user behavior.

Analytics and Reporting for Advertisers (ARA) – Tools providing real-time sales data, viewer engagement metrics, and conversion rates for vendors and advertisers.

Customer Reviews and Ratings (CRR) – User-generated feedback and ratings for products, accessible on the TV interface.

Customer Support Integration (CSI) – Embedded customer support features, such as chat, email, or phone access.

Direct Response TV (DRTV) – A form of television advertising that prompts viewers to take immediate action, such as calling a toll-free number or visiting a website, to purchase a product or service.

Embedded Purchase Button (EPB) – “Buy Now” buttons integrated into TV programs, commercials, and on-demand content for instant purchasing.

Interactive Video Catalog (IVC) – A digital catalog featuring interactive product videos and demonstrations.

Loyalty Program Integration (LPC) – Integration of loyalty programs, offering points or rewards for purchases made through the tCommerce platform.

Multilingual and Multi-Currency Support (MMS) – The ability to offer services in multiple languages and currencies.

Order History and Tracking (OHT) – Features allowing users to view past orders and track current deliveries directly from their TV.

Parental Purchase Controls (PPC) – Features allowing parents to restrict unauthorized purchases by children.

Payment Processing Module (PPM) – The component handling secure payment transactions, supporting various methods like credit cards, digital wallets, and TV service billing.

Real-Time Inventory (RTI) – The system updating product availability and stock levels in real-time.

Secure Account Management (SAM) – Tools for managing user profiles, payment information, and account settings securely.

Social Sharing Options (SSO) – Integration allowing users to share their favorite products and purchases on social media.

Television Commerce (tCommerce) – The system or platform enabling purchases directly through TV.

TV Shopping Cart (TVSC) – A virtual cart where users can add, remove, and manage their selected products on the TV screen.

User Activity Tracking (UAT) – Monitoring and analyzing user interactions and behaviors to enhance the shopping experience.

User Interface (UI) – The on-screen layout and navigation system designed for TV viewers, often optimized for remote control use.

Voice Recognition System (VRS) – Technology enabling voice commands for search and navigation within the tCommerce platform.

Wishlist (WL) – A feature enabling users to save items for future consideration.