OTT managed service providers handle the setup, operation, maintenance, and optimization of OTT and streaming TV platforms. OTT Managed Services address the challenge of setting up, operating, maintaining, and optimizing streaming TV platforms, which can be complex and resource-intensive. These services tackle key problems such as ensuring 24/7 technical support, offering flexible monetization models, and providing real-time monitoring for performance and security issues. Key features include adaptive bitrate streaming for smooth playback, ad insertion and personalization to increase ad revenue, and analytics tools for data-driven decisions. Managed service providers also offer automated workflows, cloud infrastructure for scalability, CDN integration for fast content delivery, and customizable user interfaces to enhance viewer experience. By leveraging security features like DRM, localization capabilities, disaster recovery, and flexible API integration, these services ensure seamless, secure, and scalable OTT operations. Learning more about OTT Managed Services is crucial for businesses looking to maximize efficiency, viewer satisfaction, and revenue potential while minimizing operational complexity.

OTT Managed Service Providers List

24i – 24i provides end-to-end OTT managed services, including app development, content management, and optimization for OTT platforms.
Accedo – Accedo provides app development and user experience solutions for video services, including tCommerce capabilities for TV shopping.
Amagi – Amagi offers cloud-based media distribution and workflow automation services that simplify content delivery to OTT platforms and traditional TV.
Anevia – Anevia provides OTT and IPTV workflow management and video distribution solutions, enabling OTT platforms to deliver content efficiently.
Brightcove – Brightcove provides cloud-based streaming services that enable the delivery of live and on-demand video content at scale.
Broadpeak – Broadpeak provides innovative CDN solutions that optimize video delivery and enhance the streaming experience for viewers.
CastLabs – CastLabs provides OTT managed services, specializing in video streaming, DRM, and cloud-based video delivery solutions.
Dalet – Dalet provides integrated solutions for media asset management, workflow orchestration, and multiplatform content distribution.
Edgeware – Edgeware provides OTT managed services for low-latency content delivery, video optimization, and cloud-based streaming.
Endavo – Endavo provides managed services for OTT and streaming platforms, specializing in content distribution, monetization, and live streaming.
Globecast – Globecast offers compliance monitoring systems for OTT broadcasters, ensuring that content meets regulatory and quality standards worldwide.
Harmonic – Harmonic VOS offers cloud-based media processing and transcoding solutions for live and on-demand streaming.
Kaltura – Kaltura provides an open-source video platform for video management, ad exchange network broadcasting, and delivery.
Limelight Networks – Limelight Networks offers a comprehensive CDN platform that ensures high-performance delivery of digital content and video streaming.
Muvi – Muvi offers an end-to-end OTT platform to launch, manage, and monetize multi-screen video services.
Qvest – Qvest provides end-to-end consulting, technology solutions, and managed services for media and entertainment companies in the OTT and streaming TV industry.
Red Bee Media – Provides metadata services for content discovery, including EPGs and personalized recommendations.
Setplex – Setplex offers end-to-end OTT and IPTV managed services, including content delivery, live streaming, and middleware solutions.
Smartivus – Smartivus provides cloud-based OTT and streaming TV solutions that enable service providers to manage, distribute, and monetize video content across multiple platforms.
StreamAMG – StreamAMG delivers OTT managed services, focusing on live streaming, on-demand video, and content monetization for broadcasters and sports organizations.
Switch Media – Switch Media specializes in managed OTT services, offering video delivery, custom player solutions, and video monetization tools.
TVU Networks – IP-based live video solutions with video clipping tools for live broadcasting and event coverage.
Unified Streaming – Unified Streaming provides managed OTT services with focus on live and on-demand video delivery, content packaging, and DRM integration.
Vidmind – Vidmind provides managed OTT services for video streaming, white-label solutions, and cloud-based content management.
Vimmi – Vimmi specializes in integrating eCommerce capabilities into TV systems, enabling seamless in-stream shopping experiences for viewers while providing advanced video streaming and content delivery solutions.
Vualto – Vualto offers cloud-based DRM and content protection services with real-time tracking and reporting to ensure secure media distribution.
Vubiquity – Provides comprehensive metadata services including EPGs, synopsis, and ratings for enhanced content discovery.
Wowza – Wowza provides robust streaming technology for live and on-demand video to any device, supporting scalable OTT solutions.
Xstream – Xstream offers managed OTT services with a focus on end-to-end video streaming solutions, including content management and delivery.
Zixi – Zixi provides a managed OTT service platform for video delivery with low-latency streaming, analytics, and workflow automation.

OTT Managed Service Providers Key Features and Capabilities

24/7 Technical Support

Ensure round-the-clock monitoring and technical support to quickly address issues and maintain system uptime. Continuous support is vital to preventing service interruptions and ensuring smooth operation for end-users across various time zones.

Adaptive Bitrate Streaming

The ability to dynamically adjust the video quality based on the viewer’s internet connection for a smoother experience. This ensures uninterrupted viewing with optimal quality, regardless of network fluctuations, enhancing overall user satisfaction.

Ad Insertion and Personalization

The capability to insert targeted advertisements and personalize content based on user preferences and behavior. Personalized ads improve relevance and engagement, which can increase ad revenue and create a more tailored viewer experience.

Analytics and Reporting

Comprehensive analytics tools that provide deep insights into viewer behavior, content performance, and system health. Understanding audience preferences and system performance is crucial for optimizing content, improving user experience, and driving data-driven business decisions.

Automated Workflows

The provider should offer automated workflows for content ingestion, transcoding, and publishing, streamlining operations and reducing manual effort. Automated workflows increase efficiency, reduce errors, and accelerate the delivery of content, which is critical in fast-paced media environments.

Cloud Infrastructure

A provider that leverages cloud infrastructure for flexible storage, compute power, and global access to services. Cloud-based solutions enable scalability, flexibility, and cost-efficiency, making it easier to handle large volumes of content and viewers.

Content Delivery Network (CDN) Integration

Seamless integration with Content Delivery Networks (CDNs) to ensure fast, reliable streaming and global content distribution. CDNs optimize content delivery by caching content closer to viewers, improving load times and reducing buffering.

Content Management System (CMS)

A robust CMS that simplifies the organization, categorization, and updating of content. An intuitive CMS allows for easier content management, faster updates, and more efficient workflows, which is essential for keeping OTT services fresh and relevant.

Content Recommendation Engine

A recommendation system that uses AI or machine learning to suggest personalized content based on viewer habits and preferences. This feature drives viewer engagement by promoting relevant content, thereby increasing watch time and viewer retention.

Customizable User Interface

The ability to design and customize the user interface for branding and enhancing user experiences. A customizable UI allows for unique branding, fostering stronger connections with viewers and improving overall engagement by providing a familiar and attractive interface.

Disaster Recovery and Backup

Ensure the provider has robust disaster recovery plans and data backup solutions in place to mitigate service disruptions. A reliable backup system protects against data loss and downtime, ensuring uninterrupted service in case of technical failures or cyberattacks.

End-User Support

Verify if the provider offers customer support tools to assist viewers with troubleshooting and account management. Efficient end-user support ensures a positive user experience by helping resolve technical issues quickly and improving customer satisfaction.

Flexible API Integration

A robust API that allows seamless integration with various services, such as payment gateways, CRM systems, and user management tools. APIs offer customization and flexibility, enabling the platform to expand and integrate with third-party systems based on business needs.

Live Streaming Capabilities

The ability to manage live streaming events efficiently, including real-time encoding, distribution, and viewer interaction tools. Live streaming is essential for many OTT services, enabling real-time engagement and expanding content offerings for events like concerts or sports.

Localization Capabilities

Ensure the provider can deliver content globally with localized options for language, subtitles, and regional compliance. Localization helps reach a wider audience by adapting content to different regions, languages, and cultures, enhancing global engagement.

Monetization Options

The ability to implement various monetization models, such as subscriptions, ad-based revenue, or pay-per-view, to generate income. Offering multiple monetization methods allows for flexible business models, maximizing revenue potential based on viewer preferences.

Multi-Tenant Capabilities

Check whether the provider supports multi-tenant architectures for offering services to multiple clients under one platform. Multi-tenancy enables multiple brands or partners to operate independently on the same platform, providing flexibility and scalability for businesses serving different clients.

Platform and Device Support

Verify the provider supports a wide range of devices (smart TVs, mobile, tablets, etc.) and platforms (iOS, Android, Roku, etc.). Multi-platform support ensures the service reaches the widest possible audience by delivering content seamlessly across various devices.

Quality of Service (QoS) Monitoring

Tools for continuous monitoring of streaming quality and performance, including latency, buffering, and downtime. QoS monitoring is critical to ensuring high-quality viewing experiences and minimizing disruptions, which keeps users satisfied and reduces churn.

Real-Time Monitoring and Alerts

Look for real-time system monitoring with automated alerts for performance issues, outages, or security breaches. Real-time monitoring helps identify and resolve issues quickly, reducing downtime and improving overall system reliability.

Regulatory Compliance

Ensure the service provider supports compliance with industry standards and regulations, such as GDPR or local broadcasting rules. Regulatory compliance is essential to avoid legal risks, ensure data privacy, and maintain content licensing requirements.

Security and DRM

Evaluate the provider’s security measures, including encryption, Digital Rights Management (DRM), and protection against unauthorized access or piracy. Robust security features are crucial for protecting valuable content and maintaining viewer trust by ensuring their data and the media are secure.

Third-Party Tools Integration

The ability to integrate with third-party services like billing, marketing automation, and customer support platforms. Integration with external tools enhances platform functionality, enabling seamless workflows and better business management.

Training

The provider should offer courses and qualified instructors to train staff, contractors, and partners on using the OTT platform. Training ensures that your team is well-equipped to manage the platform effectively, reducing the learning curve and increasing operational efficiency.

White Labeling Options

Providers should offer white labeling so you can fully brand the OTT platform as your own without any provider-specific branding. White labeling allows companies to maintain their unique brand identity, which is important for building customer loyalty and market differentiation.

OTT Managed Services Glossary

Access Control List (ACL) – A set of rules that define which users or systems are allowed to access specific content or resources on an OTT platform, ensuring secure and managed access.

Analytics Dashboard – A user interface that provides OTT service providers with real-time data and metrics on viewer behavior, content performance, and system health, enabling data-driven decision-making.

Application Performance Monitoring (APM) – Tools and techniques used to monitor and manage the performance and availability of OTT applications, ensuring optimal performance and quick issue resolution.

Application Programming Interface (API) – A set of tools and protocols used to integrate and enable communication between different software components, allowing OTT platforms to extend functionality and interact with third-party services.

Auto-Scaling – A feature in cloud infrastructure that automatically adjusts the resources allocated to an OTT platform based on demand, ensuring consistent performance during traffic spikes without manual intervention.

Business Intelligence (BI) – Analytical tools and processes that help OTT managed service providers collect, process, and analyze data to drive decisions on content management, viewer engagement, and platform optimization.

Closed Captioning (CC) – Textual representation of audio content that is displayed on-screen, providing accessibility for viewers with hearing impairments and required for regulatory compliance in some regions.

Content Delivery Network (CDN) – A distributed network of servers that deliver OTT and streaming TV content to users efficiently by caching and serving the content from servers closer to the user’s location, reducing latency and improving performance.

Content Management System (CMS) – A software platform that allows OTT service providers to organize, store, and manage media content, including videos, metadata, and user information.

Digital Rights Management (DRM) – Technology used to control and protect digital content from unauthorized use, copying, and distribution by managing access rights and permissions across OTT platforms.

Electronic Program Guide (EPG) – A digital guide that provides information about available programming, schedules, and content, helping users navigate and select content on an OTT platform.

Multi-DRM – A solution that allows OTT platforms to manage content protection across multiple Digital Rights Management systems, ensuring content security across various devices and formats.

Over-the-Air (OTA) Updates – Wireless updates pushed to OTT devices or applications, enabling service providers to deliver software improvements, bug fixes, or new features without requiring user intervention.

Platform as a Service (PaaS) – A cloud computing model where OTT platforms and infrastructure are provided and managed by third-party services, allowing OTT companies to focus on application development and deployment.

Quality of Experience (QoE) – A measurement of the overall satisfaction of the end-user when interacting with an OTT platform, factoring in streaming quality, content relevance, and user interface efficiency.

Service Level Agreement (SLA) – A formal agreement between the OTT managed service provider and the client, outlining the expected service performance, uptime, support, and penalties in case of service failures.

User Experience (UX) – The overall experience of the viewer when interacting with an OTT platform, including ease of navigation, content discovery, and performance, which directly impacts viewer retention and satisfaction.

User Interface (UI) – The visual and interactive elements of an OTT platform that allow users to navigate and consume content, essential for ensuring a positive user experience.

Video Content Management System (VCMS) – A specialized content management system designed specifically for organizing, storing, and managing video assets for OTT platforms, providing tools for encoding, metadata management, and distribution.