Media Tailor specializes in optimizing the delivery and monetization of video content for the OTT and streaming TV industry. The company provides dynamic ad insertion solutions that enable personalized ad placements within video streams, ensuring advertisers can efficiently target audiences and enhance monetization opportunities. Additionally, Media Tailor offers robust content distribution tools that streamline the packaging, scheduling, and distribution of video content across multiple platforms, ensuring high-quality delivery. The company’s audience analytics services further empower OTT providers to monitor viewer behavior, preferences, and engagement, enabling them to refine content strategies and maximize advertising effectiveness.
Media Tailor
Products and Services
Advertising Management: advertising management platforms identify and connect advertising insertions opportunities (ad inventory) with advertiser campaigns (ad offers).
Audience Analytics: Audience analytics tools monitor and determine audience behavior, preferences, and engagement activities.
Media Distribution Workflow: A media distribution workflow system identifies, tracks and manages the activities that are used to package, schedule and distribute content to multiple platforms.