Media production has become more complex and has higher cost. During my interview with Adam Leah, Creative Director at Nxtedition, he explained to me that Broadcasters & Media Producers have many production tasks at multiple locations with limited access to equipment and files. Changes in these tasks impact and ripple through other production tasks. They need simple management of projects and tasks. To solve this challenge, Nxtedition created the nxt|cloud, a public cloud workflow system for broadcasters and content creators that allows production workers and teams to effectively collaborate and manage dynamically changing media projects and tasks. To learn more visit NxtEdition.

IBC 2022 Nxtedition Booth Adam Leah (right) and Lawrence Harte (left)